Hilton Partners with Tourism Authority to Showcase Saudi Arabia’s Treasures
By Global Leaders Insights Team | Jan 16, 2025
 Hilton, the globally honored hospitality leader, has partnered with the Saudi Tourism Authority( STA) to launch an engaging transnational destination crusade. This collaboration is designed to punctuate the different trip guests Saudi Arabia has to offer. The action includes switching short flicks and prints that showcase Riyadh, Jeddah, Al Ula, Makkah, and Madinah, giving observers a sneak peep into the Kingdom's one- of-a-kind destinations.
A Strategic Partnership for Vision 2030
Based on the success of their 2023 cooperation, which generated compelling seasonal content, the crusade now focuses on crucial requests in the Middle East, South Africa, Europe, and Asia. This action supports Vision 2030’s goal of establishing Saudi Arabia as a global tourism destination. Hilton plans to expand its presence in the Kingdom by four times, adding over 70 hospices and creating 15,000 jobs, with further than half of the new hires being Saudi citizens.
Immersive Content Showcases Saudi Arabia’s Gems
The campaign's creative content takes observers on a trip through Saudi Arabia’s must- see destinations, from the spiritual significance of Makkah and Madinah to the literal milestones of Diriyah. It also showcases the stirring beauty of ancient oases and the country’s varied geographies Hilton’s famed parcels, similar as Waldorf Astoria Jeddah – Qasr Al Sharq and Conrad Makkah, are prominently featured, pressing the exceptional hospitality that guests can anticipate.
Presently, Hilton operates 21 hotels in Saudi Arabia, including the recently opened Hilton Riyadh Olaya and The Hotel Galleria Jeddah. The company plans to surpass 100 hotels in the coming times, with new developments in Al Ahsa, Rua Al Madinah, and Madinah. These expansions will include eco-resorts, agri- resorts, and adventure resorts to feed to a wide range of rubberneck preferences.
A Global Hospitality Leader
Hilton, a global leader in hospitality, operates more than 8,300 parcels in 138 countries. The company’s focus on invention includes features like Digital Key Share and automated room upgrades, enhancing the overall guest experience. Through Hilton Honors, guests can accumulate points for exclusive guests , making each stay indelible, innovated in 2020, the Saudi Tourism Authority( STA) promotes Saudi Arabia’s tourism destinations globally. With 16 services worldwide, STA develops unique means, organizes assistance events, and promotes the Kingdom’s brand. This crusade further strengthens STA’s charge to attract transnational callers and support Vision 2030.
The collaboration between Hilton and STA really underscores Saudi Arabia’s metamorphosis into a leading global destination. Through immersive content and strategic expansions, the crusade invites trippers to explore the Kingdom’s rich heritage, spiritual significance, and natural beauty, marking a crucial step toward achieving Vision 2030’s tourism objectives.
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