Change Makers: Leaders Who Steered the Business Revolution in the MENA Region
By Thanuraj, Correspondent at Global Leaders Insights
The MENA region, renowned for its rich cultural and historical heritage, has evolved in recent decades into a dynamic hub of business activity. It is now attracting global attention due to the remarkable pace at which it is transforming across various sectors. Visionary leaders are at the forefront of this transformation, driving significant economic development and reshaping industries with innovative business models. Key change-makers in this movement include Dr. Effat Mostafa, Olesya Khovriko, Alexandra Stephen, Sonal Dawda, and Mike Alnaji. Their leadership is instrumental in fostering innovation, investment, and entrepreneurship, positioning MENA for the next phase of business growth.
1. Dr. Effat Mostafa
Dr. Effat Mostafa is one of the leaders who assertively advocate for the empowerment of women and development by sustainability in the MENA region. Meanwhile, in her capacity as academic and entrepreneur, she would appear to be a completely formative force in Saudi Arabia's education reform and entrepreneurship. Dr. Mostafa founded Effat University where she empowers women and enables their excellence in fields of technology, business, and science. Apart from this, she emphasizes education as an avenue of social change by which she could mold a new generation of leaders and innovators. In that light, Effat University has turned out graduates who have played a significant role in an industry lifecycle. Apart from this, Dr. Mostafa also is a promoter of a sustainable business through advocating a green technology and responsible entrepreneurship approach. She has strategically blended education with innovation and sustainability, making her one of the important forces for economic transformation in the MENA region.
2. Olesya Khovriko
Olesya Khovriko made a lot of noise in the MENA region through her digital transformation expertise as one of the eminent artificial intelligence and machine learning experts. Businesses in the region managed to adjust quickly to the change in pace dictated by technological advancement in fast-growing industries such as finance, healthcare, and retail. Founder and CEO of an AI-focused tech startup, Khovriko has taken her business abroad, netting investment and partnerships from foreign lands. She claims how AI could automate business processes and enhance customer journey, entirely changing the face of MENA business. By such exemplary leadership, Khovriko has demonstrated how that could increase the economy, pioneer new business models, and create new markets for local entrepreneurs through digital transformation.
3. Alexandra Stephen
Alexandra Stephen is a key influence in MENA's economy through sustainable business use. As a green technology ambassador, this entrepreneurial woman has lit the way for many businesses by encouraging green practices with profits. Stephen is now at the helm of a significant sustainability consultancy, working for businesses to find profitable solutions while remaining environmentally responsible. This chief also comprises renewable energy, sustainable agriculture, and eco-manufacturing into his work for the region. In addition, it allowed the national enterprise population and international organizations to exchange green technologies. Stephen ensures through his work in corporate social responsibility that businesses operating in that region keep at par with global environmental standards and remain sustainable.
4. Sonal Dawda
Sonal Dawda, a distinguished leader in the corporate sector as the Head of Marketing & Corporate Communications in Dubai, recently achieved a remarkable success at the Marvelous Mrs. India 2024 beauty pageant in Gurugram, where she was named 1st Runner-Up. The event was organized by Dr. Aditi Govitrikar, India’s first Mrs. World, supermodel, and fantastic actor. Recognized as a 'Middle East Woman Leader,' Sonal is dedicated to mentoring women across various fields and collaborating with organizations that focus on female entrepreneurship. She has also been honored with the 'Best Marketing Leader' title at the UAE Women Achievers Awards 2024, as well as receiving awards for 'Excellence' and 'Best Performer.' With a strong commitment to continuous growth and a motto of perseverance, Sonal has not only excelled professionally but also serves as a source of inspiration for women from all walks of life.
"Believe in yourself, wear your confidence, chase your dreams, and conquer the world!"- Sonal Dawda
5. Mike Alnaji
Mike Alnaji, CEO of a multinational corporation in MENA, is a leading figure in corporate leadership and innovation. He has modernized corporate structures across the region, aligning them with global best practices. Alnaji fosters creativity, collaboration, and innovation, significantly enhancing productivity, efficiency, and long-term sustainability within businesses. His leadership has helped companies navigate the challenges of a rapidly changing global economy. Additionally, Alnaji promotes social entrepreneurship, creating programs that link businesses with social causes, advocating for inclusive and responsible business leadership.
Conclusion
The MENA region is undergoing a business revolution, driven by leaders embracing new technologies, sustainable practices, and innovative models. Figures like Dr. Effat Mostafa, Olesya Khovriko, Alexandra Stephen, Sonal Dawda, and Mike Alnaji are reshaping industries and positioning the region as a global leader in entrepreneurship, technology, sustainability, and education. Their work is inspiring the next generation of leaders, keeping MENA at the forefront of the global business landscape.
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